Relevance & Behavior
Relewise Retail Media emphasizes high relevance in ads by utilizing user behavior data.
To use Relewise Retail Media, you must already be using the Relewise Search & Personalization engine. This integration ensures that Relewise collects the necessary behavioral data to maintain the high relevance crucial for effective ads on your site.
Defining the Placements
Start by deciding where you want the sponsored product placements to appear and how many to make available. Common placements include Product Listing Pages (PLPs) or search results, but can also extend to apps, emails, and more.
Collaborate to create strong campaigns
Relewise Retail Media supports multiple advertisers and campaigns, with the highest CPM bid winning the sponsored placement.
Collaborate closely with your suppliers when creating campaigns to ensure mutual value for all parties—retailers, suppliers, and customers.
Real-Time and Flexible
Once live, Relewise checks for active campaigns matching user behavior whenever a user visits your site or app. Products from the highest-bid campaigns are shown in real-time within the configured sponsored placements.
Billing is based on actual ad spend, calculated continuously, allowing flexible billing agreements with suppliers.
Harness the power of
Retail Media
If you're a retailer looking to increase ad revenue by giving your suppliers a chance to get more product visibility and sales, Relewise Retail Media has all the tools you need to succeed.
